A Look Back at Local Adverts – 1948
In this Handling book we show a selection of advertisements from 1948. Originally appearing in a Town Guidebook for the Tynemouth and North Shields area, they are typical of a seemingly simpler, more sedate age.
Without the technology to reproduce multi colour images cheaply, the messages were put forward, often in the simplest terms; some made use of drawings, others, photographs.
All were intended to catch the eye, inform and entice the reader. We hope that they invoke thought, entertain and awaken your memories…